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Barnes and Noble / Amazon -- war of the press releases (fwd)

11/10/1998


---------- Forwarded message ----------
Date: Tue, 10 Nov 1998 09:17:56 -0500
From: Jason Busch <ohfpu@apev.pbz>
To: negvpyrf@apev.pbz
Subject: Barnes and Noble / Amazon -- war of the press releases

A friend forwarded me this.  Quite humorous, but also exceptional (the size
of Amazon -- in market cap. -- that is)

So the best items from today's (nov 9) NY Times 
were hidden away on pg. C7. first, in a short 
article about amazon.com, they recount the story 
of a recent press-release war between amazon.com 
and barnes & noble. in a press release amazon.com 
called themselves an "independent bookseller" 
fighing "goliath." b&n responding with a press 
release saying, "with a market capitalization of 
some $7 billion and more than four million 
customers... your company is now worth more than 
barnes & noble, borders and all of the independent 
booksellers combined." amazon.com then responded 
with a one word press release: "Oh." you've got 
to love internet companies.

Jason Busch
Northeast Consulting Resources, Inc.
617-654-0613, (f) 617-654-0654, ohfpu@apev.pbz




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